Automation in eCommerce: opportunities and limits
In a previous post, we already analyzed the benefits of creating workflows to automate processes and tasks in e-commerce, and we provided three concrete examples of email automation for crucial aspects of marketing, such as welcome emails, abandoned cart targeting, and post-purchase contact. This time, we wanted to broaden the focus to explore all the […]
Virtual Try-On Artificial Intelligence applied to eCommerce
Artificial intelligence (AI) has radically transformed the way businesses sell products. Thanks to advances in this technology, retailers can provide a more personalized, accurate, and satisfying shopping experience for their customers. One of the most exciting applications of AI in product sales is mixed reality, also known as augmented reality, which allows customers to view […]